Simply Naturals: An Honest Management Company

You wouldn’t think that a failed advertising campaign would give me cause for pleasure would you? Here’s what happened.

mineralsvideoSome of you know that, as a strand of my Hair Mineral Analysis business, I sell Simply Naturals Sizzling Minerals. They’re great products and the customers who buy them from me come back month after month, so it’s a business I have great hopes for. (Currently as of July 2013 it’s UK-based, but will be world-wide in the future.)

Bearing in mind my happy experiences to date, when head office offered distributors a chance to participate in a customer-finding exercise, I was pleased to join in.

However, after three weeks I was feeling very disappointed with response, having only had one lead. More money down the drain? Has anyone EVER made money from a paid advertising campaign? I guess someone must have, but it’s never been me!

Imagine my delight when I got an email from head office saying that they were so disappointed with response rates themselves that they would be absorbing the cost into their general marketing budget and RETURNING MY MONEY!  How decent is that? Have you ever had any-one send your money back after a failed advertising campaign. (Probably someone will have, but it’s never happened to me before.)

I am so pleased to be associated with Simply Naturals an honest Management company. You can learn more about their Sizzling Minerals flagship product here. Their honesty literally made my day today.

Business Cards

I’ve been threatening to do it for months….. what? Get new business cards for my Hair Mineral Analysis service. So then I just kept bumping into “business card” stuff day after day (including Angela, of course!) – finally culminating in someone offering to display my cards on their front desk. But I was so embarrassed by the old-fashioned and cheap look of them that I felt a re-design was in order. Here are two I’ve produced myself….

This is possible card 1:

grey-front

 

 

 

 

 

 

and its reverse…..
grey-back

 

 

 

 

 

And here’s possible card 2:
card-front-2
and its reverse…..
card-back-2

 

 

 

 

 

 

Which do you think looks best? (Slight changes may be made to the wording, and there are others voting too!)

Apologies to Vistaprint for temporarily borrowing their business card images. I WILL be placing an order once I’ve thought about it!

(As an aside, if you the marketers among you are wondering where Simply Naturals fits into this, they are a follow on product AFTER the test.)

Please comment and let me know which card you prefer. Thanks.

 

10 comments

  1. Angela McCall
    Twitter:
    says:

    Hi Joy,

    Thank you for the mention. :)

    Well, you know…I love your first business card. My eyes are just drawn to that woman on the RIGHT immediately and right away I perceive you are promoting hair. Whereas, the second one is too busy.

    I’m all for simplicity is beauty. And for some reason the black & white effect does a better job than colors…which is almost like it on that first business card. There is color but it is subtle.

    Angela

    • Joy Healey
      Twitter:
      says:

      Thanks Angela

      I REALLY hoped you’d say that, because that was the one I liked best – then I suddenly wondered if I should be more colorful.

      My sister (in the off-line judge camp) also agrees with you. And when I asked her opinion I was really hoping she would choose the first one!

      So the first one is in the lead at the moment.

      Joy
      Joy Healey recently posted…Simply Naturals: An Honest Management CompanyMy Profile

  2. Hi. As a marketer, I look at what works. Frankly, basing a decision just on “looks” is not always productive.

    Is your business just about hair analysis? If so, the first one works best.

    If this is a business card that speaks to a larger business, I would re-look at your copy.

    I tend to be blunt. Please don’t take it personally.
    Feel free to email or message me if you have questions.

    Good wishes!
    Terea
    MorningStar Community Marketing & Social Media
    Terea Jennings recently posted…The Internet is a Monster! It’s Alive… and Needs Constant Feeding. Are You Forking Up?My Profile

    • Joy Healey
      Twitter:
      says:

      Hi Terea

      Thanks for your comment – and believe me, a Yorkshire girl like me grew up with “blunt” :-)

      The purpose of this card is purely Hair Analysis and for the individual consumer, not for large business. It’s actually to be used in a ladies only gymn.

      My business does have other areas but I seem to have so many social network sites etc etc I’m having an identity crisis – this card is meant to be very targeted.

      Anyway, glad you like the first one – it’s got an overwhelming majority online and offline so far.

      Best wishes

      Joy
      Joy Healey recently posted…Simply Naturals: An Honest Management CompanyMy Profile

  3. Bonnie Gean
    Twitter:
    says:

    Wow Joy, that’s wonderful! I’ve never heard of any company giving you advertising back so you’ve found yourself a very ethical company to work with!

    Must make you feel super special! :)
    Bonnie Gean recently posted…Is The Well-Paid SEO Content Writer 2013 the Article Writer’s Dream Guide to Higher Pay? – Review Part 2-7My Profile

  4. I absolutely love the first one. It’s simple and the imagery is good. Go for that one!
    Amanda Thomas recently posted…I’m Proud! – My Fiance Builds His First Site and Uses Covert Store BuilderMy Profile

  5. Annie says:

    I really like the first one too. It looks very professional and creative. Orange color looks eye catchy

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