Offline Business Archives • Joy Healey

When Fast Finance Makes Sense And When It Becomes Expensive

Why are we so terrified of paying for speed, in the form of fast finance? In business and property, there is a weird form of guilt around borrowing quickly, as…

Joy Healey 28 May 2026

Offline Business Online Advertising Tips

From Invisible to Recognised: How Brand Mentions Build Real Authority

Brand mentions are a great way to build authority and drive more traffic to your site and your online presence in general. Brand mentions reference products, the company, or a…

Joy Healey 7 April 2026

Offline Business

The “Me” in Team: Mindset Shifts Solopreneurs Must Make When Scaling a Business Beyond Their Means

When we operate as an individual running an entire business where there is nobody else, we get caught in bad habits, but we also crave a team. There comes a…

Joy Healey 28 March 2026

Offline Business

4 Things That Annoy Employees (And What To Do About Them)

Technology might be currently getting all the headlines, but it's the employees who still make or break a business. So it's important to learn, and avoid, things that employ employees.…

Joy Healey 17 February 2026

Offline Business

3 Ways To Increase Footfall With Clever Signage

Signage is one of those underutilised forms of marketing that’s far more effective than people give it credit for. You assume that signs exist to display your business name -…

Joy Healey 29 January 2026