How Often To Publish My Blog?


how often to publish my blogRegular readers may have noticed that, after starting off publishing this blog almost every day, I have, of late, reduced the frequency considerably.

This isn't just laziness on my part. It's a considered decision as a result of reading an excellent blog post by Robert Goss. It's a thought-provoking read, and has changed my way of thinking, hopefully for the better.

I'm not going to steal Robert's thunder by repeating here what he says on his blog, but he made me think, because time is – for most of us – a very limited resource. So what I shall be doing in future is:

  • Posting here, approximately weekly, with an update on my week's Internet Marketing progress – lessons learned, problems fixed etc
  • Spending the time saved by few posts here, updating my Health Blogs – which are, after all, the purpose of being online!

Before reading Robert's post I was frantically blogging away here, to the extent that I hardly had time to update my sales sites. Hello!!! Who's a silly girl? Thanks for straightening me out Rob. (There are several other reasons that Rob explores very eloquently. This was the one that resonated most with me.)

So, in line with the new format, what have I been up to for the week then?

Well, I'm still working my way through Sue Worthington's Social Media Training. Gosh, is it full of content!! That's an affiliate link, but I'm delighted to recommend the course as I'm getting so much help in there, including a “sharing circle” so that members can help promote each others' sites. I'm finding it tough, but that's good, because it means I'm learning.

One of the challenges I hit was with Google +, because I discovered that all the posts I'd been happily sharing for months were not visible publicly. Sigh. My fault for sharing incorrectly – although from reading the forums it seems there was some change to the default. It sounds obvious now, but it took me quite a while to figure out my problem because I could see my posts when I was logged into G+, but not when I wasn't. Anyway, I've worked through the old posts and fixed the visibility now. Here's the link to the instructions in case you need them – read the more recent entries for the solution. (At least some others have been as puzzled by this as I have!)

finding best keywordsRenewing my focus on my health sites has meant I need to work harder finding keywords and content ideas for those blogs. So my purchase of Keyword Canine (affiliate link) has come into focus again. In case you were interested last time but couldn't afford the annual subscription, Jonathan Leger, the author, has introduced a 3-day trial and a monthly subscription. I've also been pleasantly surprised by the number of extra features he's included since I bought it. Even if you watched the previous video, watch this new one, because it includes the new features.

And finally on my Internet business, completing the refocus on my health sites I went to a meeting in Coventry (UK) to learn more about the plant-derived mineral supplements that I'm promoting on my health blog. Although my main business is Hair Mineral Analysis, it's not much use finding out about your mineral status if you don't take steps to correct it!

They're only available in the UK at the moment (February 2013), but coming to USA, Australia and Europe “soon”.

All this Internet Marketing is great, but there comes a time when it's good to actually catch up with a few like-minded folk face-to-face (and sample their chocolate buns and cookies). I got to shake hands with people I'd “known” online for years, but never actually met.

If I seem a little less active online than usual, it's for the best of reasons – I have tons of paid work at the moment, and that has to take precedence, but things are still building in the background thanks to the blog commenting circles mentioned above.

So, starting by reconsidering “How often to publish my blog” has sparked off an interesting week, honing my business focus even more closely.

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  • Hello Joy,

    I just love, love, love Rob Goss. It is a true blessing to be considered as his friend. He calls me “my friend.” *gently smile* He is so prompt and always eager to help anyone that comes his way. He’s a remarkable man!

    Well, you know…not only Rob Goss who told me that I should only have ONE blog and ONE niche, but also Adrienne told me THAT on the phone herself. Then when I read Steve Scott’s “guest post” @ Adrienne Smith’s blog, he said the SAME THING!!!! And now I am truly convince if these people made it on just having ONE blog and ONE niche, made 5-6 figures…then they are TRULY saying something a lot. This is WISDOM. They’ve experienced it and passing it unto us!

    When I asked Adrienne about healthmatters.info AND lovesexmarriage.info…she said, just let them go and have ONE BLOG. When I heard this the 2nd time around, I was on a WAKE-UP CALL!!!!!! No wonder I was getting all stressed out by having 3-7 blogs going at the same time. And oh, what a RELIEF it is just to have ONE blog to focus on!!!!! 😀

    Mind you, I do have passion for “health matters” and “love & relationship” but nothing like my own personal blog that talks about my MAIN profession as a Graphic Designer and Affiliate Marketer…these are my FIRST passion compare to the rest.

    Adrienne also added, if you built enough traffic on your 1st blog THEN maybe that’s the ONLY time you would start another. But, even that…it really takes time to build these traffic. Let alone reading just 5 blogs a day for me is a LOT OF WORK…these blogs are not short but long…and I do want to take my time leaving comments. Not just “hello and bye” kinda thing. I really want to spend the time and give attention to EACH of these blogs I follow. I mean I really DO care!

    Anyway, I’m going for a walk with my daughter & my granddaughter. It’s soooooo NICE outside. I think springtime has come here earlier than I thought. Will talk more later. xoxo


  • Joy Healey says:

    Hi Angela

    Well, I’ll see how it all goes. The problem is I really don’t know what I want to focus on. The health sites have made more money – and hopefully helped more people! – than this one.

    But I can’t get over the fact that if I’m looking for info on hair mineral analysis (HMA) I don’t want to read some burblings about Internet Marketing and the trials of getting my HMA site online. I (as potential customer) don’t care how hard Joy finds online marketing, I just want to know about hair analysis. LOL

    I still cannot believe you have a granddaughter!!! Lucky you if the weather is starting to improve. It’s cold and miserable here in the UK, but at least the nights are getting lighter which is always more cheerful.

    Catch up soon, Joy

  • Utkarsh Bhatt says:

    Just like most of the bloggers, I am also not able to decide when to post. Thanks to the bloggers like you, some things can go to my mind.

  • I always try to publish when I got great ideas.. or at least interesting ones, otherwise I prefer to wait 😀 boring people might make people blacklist you

  • Hi Joy

    Interesting read on Robert’s blog but not sure I totally agree – I see his point though but I usually post more often than once per week.

    Now one blog, yes absolutely agree – find your one focus and work on that and that alone – you MUST do this – been there and took a long time to realise you have got to have one focus.

    I use my blog to post tips and info and video reviews too – when I send emails to my ‘list’ ( my treasured customers) I like to give info, so if I put that info on my blog it is easier to write an email and include a link to the blog post, so I feel I am giving value rather than just making offers.

    Thank you so much for your kind words about my training – that makes it all worthwhile – to know that you are getting benefit from it – you have made my day – thank you!


  • Jijin Mohan says:

    I heard regular publishing will also fetch us better pr updates in future,but sometimes its very hard to keep regular intervals.

    • Joy Healey says:

      Hi Jijin

      I’ve heard the same thing, although I don’t know if it’s still the case as some people say PR is less important now.

      Quality is “the thing”. But I think that to provide regular updates is good common sense to keep in front of clients/readers.

  • Kirk says:

    In my own experience and in talking to other bloggers I find that timing issues vary quite a bit from blog to blog depending upon its audience and topic

    • Joy Healey says:

      Hi Kirk

      Yes, the frequency of publishing I receive from other bloggers is very variable. Anyway, will see how I go with a revised schedule.

      Thanks for dropping by. Joy

  • Mark says:

    Nice post Joy!

    As long as you’ve found a sweet spot in terms of what’s comfortable
    for you and you feel it helps you create your best content consistently.

    Then whatever number of times per week that is, then I say go for it!

    Every bodies readership is slightly different.Thanks for sharing Rob’s post, it’s the first time I had a chance to read his material and while there,several
    of recent post had some very interesting titles.

    So I’ll definitely be spending a little time there.

    Also, I clicked over to check out Sue Worthington’s social media training course,and at first glance it definitely looks like it’s very content rich!

    Thanks for sharing both resources!

    • Joy Healey says:

      Hi Mark,

      Great that you explored one of my older posts and I’m pleased to have introduced you to Rob’s work, and Sue’s. As an aside, perhaps that shows that my new Related Post plugin is working!

      I’ve been one of Sue’s students for quite a while now and she never fails to over-deliver.

      Have a Happy and Prosperous New Year, Joy

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