How To Make The Most Of Your Time Blogging?

More Blogging Questions Than Answers!

questions-eMy sharp-eyed readers will have spotted that there's a question mark at the end of my title this week, because I'm really hoping for feedback from everyone.

Have you ever evaluated the time you spend on your blog vs your financial return?

That's assuming you're planning for your blogging to be an income stream, rather than a hobby.

Blogging Is More Than Writing Posts

Well you don't have to be in blogging for more than a few weeks to realize that the dream of putting out “good quality content” and waiting for visitors to “come and buy” is just that – a dream.

Perhaps it DID happen in the past, but not in all the time I've been blogging.

For me, coming up with the blog post is the easy, and most enjoyable part of the exercise. Then you come up against the tough part….

Promoting Your Blog

There are so many of ways of promoting your blog that I won't pretend this is an exhaustive list. (Haha – I just typed exhausting list, and had to go back and correct it…. but perhaps I should have left it as it was.)

Here are some of the methods I personally have used:

  • Posting articles daily, which left me no time to promote
  • Various forms of free and paid advertising
  • SEO – I haven't really worked very hard on this, left it to the excellent Yoast SEO plugin
  • Visiting local networking groups – very new to me, so too early to judge
  • Building a “list” by offering a free report and contacting them about relevant posts
  • Building backlinks – not scientifically, just hoping they were being made by the other activities
  • Interacting on social media, working within a community of friends
  • Building a blog commenting community

Results From Blog Promoting Activities

Without quantifying it in detail, the results gained have been more or less in the order of the list above.

Daily posting and no promoting probably gave me zero actual results, but it was a good way to establish a base of content and give me some posts to link back to – although because it left me so short of time, when I look back, some of the content is better forgotten!

Building a blog community has been the most rewarding activity. In a nutshell, here's what I have gained:

  • Interacting regularly with people I now genuinely feel are my friends, whereas before I looked on them as competitors
  • Boy, have I learned a lot from them – both technically and in terms of writing style
  • Contacts for blog content and joint ventures – they have promoted my products and I have reviewed and promoted theirs
  • Some people have been kind enough to buy some of the products I have reviewed and recommended

Given that I'm producing this blog as a way to supplement the income from my offline business, how is all this activity working out as a return on investment?

Results Of Blog Promoting Activities

Paid blog promotion activities: I don't spent much on paid promotions – perhaps I should, but my results from any advertising (offline and online) have always been dire, so I tend to spend money instead on training and tools to improve my blog and knowledge.

stress-fot-web“Free” blog promotion activities: I'm starting to see results, but for the hours I put into these activities it's not a good return on time spent! Nothing is ever free – you either pay for it with time or money.

Time spent can never be replaced; money (hopefully) can. But for most of us, it's not a great idea to fritter either of them away.

As is usual for me, I'm still feeling I have too many non-productive balls in the air.

Conclusions I've Drawn

I've been spending time on many of the above “free” activities, trusting that they were “doing me good in the long-term” by improving my performance and knowledge:

  1. In the eyes of the blogging community (close to home)
  2. In the world at large (courtesy of Google) to find me new customers.

I'd like think the former has been achieved in small measure, although I completely realize I have a way to go still.

It's blindingly obvious I can never be a blogger of the technical caliber of (say) Enstine – and it's not what I would want to do either. And I don't want to duplicate the excellent “best of…” lists that other people do so well. So where to go from here?

The problem is, I've never quite decided what my “niche” actually IS. “Helping small businesses learn about blogging”, is the closest I've ever got to it – which I freely admit is far too vague.

But to turn my online business into the “pension supplementing activity” I need it to be – rather than “Mum's online hobby that keeps her getting up every day”, I have to see more income – is the blunt truth. Although some of the services I offer have a repeat income element I can't just keep expecting my loyal readers and friends to “buy, buy”. It's not in my nature at all!

An Eye-opener

The eye-opener came from a post by Enstine Muki, talking about a Monitor Backlinks service he uses. I'm not going to pretend to explain the service to you, because he does a far better job than I ever could – and even better, he's negotiated a brilliant discount for anyone who subscribes after their trial. So when you've finished here, do read Enstine's post.

So, I took the trial, and I have to say I was bitterly disappointed. NOT with the service because it's brilliant. Anything Enstine recommends can be trusted. But I was gutted to see what all my hours had achieved. Largely a bunch of “No Follow” links.

No… don't ask me about NOFOLLOW and DOFOLLOW. Enstine will tell you about DoFollow links here.

Thanks, of course, to those of my kind community who ARE supporting me with DOFOLLOW links – and on social networks too. Until now, I've not taken any notice of this – because, as I said before, I get many other benefits from blog hopping. However, it does explain why more isn't happening for me.

Learning From This Knowledge

I'm definitely not saying I shall stop commenting on my friends' blogs, but I shall be taking a lot more notice of the time spent vs the rewards gained. If I'm understanding it correctly, Enstine's posts suggest better places to spend my – already very limited – time.

Future Plans

I've felt that some of the bloggers far more experienced than I am have been questioning their results lately, and looking to make other plans. I won't name them in case I've misread the signals. But I see them posting and commenting less often than (say) a year ago.

Update October 2019: I have more or less stopped commenting now because the results I got were poor, and I'm almost discouraging comments because most of them are spam.

Of course, there are those who have developed their own services and are doing very well from them. Some of their products have, and still are, generating very welcome commissions for me. You can check them out on my Tools page.

Not A Sudden Decision….

This has been something I've been thinking about for a while, especially as my time has been so much taken up with other non-blogging matters. It's been hard to keep up with all the posting and commenting, enjoyable as it has been, but I just trusted it was moving in the right direction. Now it seems it probably isn't – or not as fast as it should be, given the time invested!

I'm grateful to Enstine for showing me objective reasons (see the service he recommended above) to support what I was feeling – and for also suggesting ways to improve on what I've been doing.

On top of everything else I have been increasingly frustrated by “technical problems”… hackers, hosting outages, mysterious glitches. It will be wonderful to have someone else look after those, because they're such an unproductive drain!

Over To You?

Have you found better strategies to make the most of your time blogging? What do YOU feel is the best return on your time spent? I'd love to hear from you.

Joy Healey

I left it too late to plan for a financially secure retirement. Don't make my mistake. Start building an extra income with a part-time (or full-time) business online. Think you don't have time? Can't afford the start-up cost? Can't meet sales targets? Contact me for free advice (no obligation) on the best fit for your circumstances. Exciting retirement business opportunities here.

Enstine Muki - March 22, 2015

Hey Joy,

I’m happy you are bringing this as a topic for discussion on your blog thanks for using my post as case study 😉

I totally agree with you that blogging is far beyond just writing a blog post.

The difference between a successful and a struggling blogger is at the level of how many ready they each have.

As you discussed, there are both paid and free ways to spread the word and attract readers. I’m no user of paid methods. Well, I used to boost my posts on Facebook but that’s on a very low scale.

Coming to free promotion, (well, free in the sense that no money is spent directly) there are lots of avenues and we should be able to measure results.

The objectives of every method is traffic and the quickest way to go about it is commenting. Unlike social media, you don’t need a large base of followers to attract clicks to your links.

With commenting, all you have to do is identify those blogs in your niche, read them and drop valuable comments. That indisputably will generate clicks

Now the recent Google updates have pushed many bloggers to switch to the NOFOLLOW phase of linking out. That has becoming a challenge to those who comment purposely for links.

Looking at my report from the tool you mentioned, initially, I was pulling my hairs. But later on, I came to understand 3 essential things;

1 – Your link profile has to be made up of both DOFOLLOW and NOFOLLOW links. If all inbound links are either of these, you’ll certainly run into hard times with Google.

2 – This takes me away from focusing on comments for links. There are other benefits commenting on niche blogs.Once you stop commenting, you deprive your blog of these wonderful benefits.

3 – The third essential thing I understood is that blog commenting can generate editorial links in a long run. To me, that’s the best part of the activity and I’m motivated to write on this 😉

Now, one thing I have noticed is that most top bloggers who get a lot of traffic from Search Engines or those who have a huge responsive list don’t comment so often. It’s difficult to see John Chow, Zac Johnson, Brian Dean, Pat Flynn, etc actively involved in commenting as we do. Not only are these guys super busy, they have huge traffic from their lists, search engines and social media.

Dean’s content is so attractive that it attracts a lot of editorial links. Same thing with Pat so you won’t see them commenting for some of our reasons.

I love that despite your results running Mobibacklink, you still want to stick to commenting. That’s because the networking phase of the activity pays more than the linking aspect.

Quite frankly, if backlinks were the sole reason powering blog commenting, this activity would have been long buried.

In our days, if you want to comment purposely to generate dofollow links, you’ll surely be running against your direction.

But I do it for community expansion. That’s why I have you and many others. I mentioned above that blog commenting generates editorial links right? Let me prove it …

It was because of commenting that both of us met and since out initial contacts, it’s been a strong friendship.

Today, in this post, I have 2 editorial links.

So commenting brings bloggers together. They build a relationship and then start buying from each other, exchanging ideas and linking to each other. Isn’t that powerful?

Now if for some reasons you take down links from your comments, that will have no impact on the fact that I will have to be here to comment and share. We’ve gone too far beyond looking at link benefits.

I love that you came out with this post that triggers discussion Joy. I’ll like to read what others have to say about this.

I hope you are set for a wonderful week ahead 😉

    Joy Healey - March 23, 2015

    Hi Enstine,

    Thanks SO much for taking time out of your busy weekend to address my concerns and explain the backlinks tool in more detail to me. The amount of information it provides is at first sight rather overwhelming when so much in it was new to me, but I’ll persevere and study it further. There are certainly plenty of videos to help out!

    Yes – the value of visiting other blogs has been of immense value for the contacts I’ve made and I’ve especially appreciated our friendship and how you have often helped me out when I’ve not understood things (like now!) It’s true that I “found” you because you were on a completely different blog I was visiting a few months ago.

    So blog commenting has definitely benefited me in two ways (beyond the links) … firstly with bloggers like yourself who still have tons I can learn, AND it’s actually given me an enormous boost of confidence to be able to help bloggers newer than myself as they hit the problems that stopped me in my tracks even just a year ago.

    I too look forward to seeing what others have to say about the best return on time for promoting our blogs and I’m sure they’ll also value the other sites you mention for getting backlinks, to get that “mix” in place.

    Lots planned for the week ahead, and I wish you a wonderful week too. Thanks again for the continuing education!


Jan Kearney - March 23, 2015

Oh my, where to start with this one Joy? You raise some very valid points, and perhaps as someone who makes sod all directly blogging – so affiliate sales, ads etc I’m perhaps not the best person to answer this!

Personally, without my blog and associated stuff I wouldn’t still be doing what I do – it’s how most of my clients find me. They read/watch/listen to what I share and decide I am the person to work with. It’s a trust building factor.

For this reason, I recommend blogging and the “they ask you answer” approach. I often use my blog posts as reference points when people ask me a question I’ve already answered too.

I pay very little attention to SEO (don’t look at me like that, I know I talk a LOT about search lol) and tend to answer peoples questions taking into account how people ask (longtail keywords).

I pay even less attention to backlinks – follow/nofollow stuff. Who cares? The reason for blogging and commenting for me is support, relationships and sometimes discovery. As Enstine mentioned in his comment, it looks suspicious to the Big G if everything you do is dofollow – it can do more harm than good.

You are right to ask is blogging the best return on time investment? Nothing is free…

For me, the infrequent blogging (I should set a schedule and stick to it), taking time to comment and share some things each week brings it’s own rewards. It’s not an overnight thing.

    Joy Healey - March 24, 2015

    Hi Jan

    Thanks for your reassurance, because I had a day of panic that I should have been paying more attention to SEO and backlinks, when I haven’t!

    I do find blogging rewarding in many ways beyond the financial and I’ve made so many great contacts I’d never be short of an expert to turn to if a client needed help beyond my own skills.

    Possibly my best strategy would be to continue my review blog posts, which I enjoy most and seem to be the ones that do best for me, but on a slightly reduced frequency to allow me to work more directly on income generating areas.

    As you say, the blog posts are building up nicely into a bank of reserve info I can refer people to when they want information.

    I promise to practice the patience I preach to others LOL


Donna Merrill - March 23, 2015

Hi Joy,

I sure can resonate with you here on this post. Most of my time I do spend on marketing, emailing my list, using my sales funnel and so forth.

When it comes to blogging, I do have a passion for it, but when I measure the sales pulled in there, as opposed to ads I use, my blog is only part of the puzzle.

Almost all of new contacts I get from my marketing always check my blog out. When I speak to them, they are impressed of the content and the conversations in the comment section. It is “social proof” that I’m there, week after week answering people.

To me it is a circle. There is my sales funnel whereby I rely on for sales, but part of that is my blog whereby I do send out to my subscribers that “free information” that is on the blog. Therefore, my take is continuing blogging and commenting. Yes, it does take a lot of time, but sometimes just leaving a comment on someone’s blog peeks a person’s interest. They come to my blog and opt in. Go figure?

So it is part of my business plan. I did read Enstine’s post and he makes a great point. I love to read his blog and visit him all the time. There is always something to learn there, so thanks for using him as a fine example.


    Joy Healey - March 24, 2015

    Hi Donna

    You’re absolutely right, of course, that the social proof is yet another value of my blog – and as a result of my labours I do now have a site I’m pleased with, for potential clients to view. Without that…. well….

    The silly part is, I actually really enjoy reading other people’s blogs, commenting and interacting and I’ve made some excellent contacts doing it – so it IS working. I should be more patient and trust the process and the example of others such as yourself who are leading the way.

    I’m in a kind of transition period, from having a blog that was making no sales, and now it’s become a blog that is starting to make sales, so I what I am doing IS working. Enstine reminded me that we are in a very competitive market, whereas working for – say – a local client, competition would be less fierce.

    Enstine’s blog is completely amazing – it could be a full-time study course I learn so much from it every time I visit!

    Thanks so much for sharing your experiences and thoughts to encourage me when I’ve been feeling a little discouraged.


James McAllister - March 24, 2015

Hi Joy!

Before I go on I’d like to say that I love it how you always blog from your heart, with you and your experiences tying into the content. That’s something that has always really stood out with me, and this post is a great example so I figured I’d mention it now.

Anyway, I understand your frustrations. For the longest time, I would’ve made more money working a minimum wage job at the local fast food joint. I’m so glad I kept with it.

We are working in one of the most competitive markets out there and it is hard to get going, but you know what they say – the hardest part is getting off the ground. Once you’ve got an audience, an engaged email list etc. you’ll have people marketing your content and sharing it for you, and you can reach a lot more people and make a lot more money without working as hard. Working in one of the hardest markets brings the potential for the greatest rewards.

I’m in the same boat as Donna, with most of my time being spent on the backend running ad campaigns, tweaking my autoresponder sequence, optimizing squeeze pages etc. That’s where the money is made for me, and my blog really only acts a tool to get people onto my list, along with boosting the relationship and providing additional value to those who arrive on my site through other areas like a squeeze page.

As far as blog commenting goes, it’s fun and I love doing it, but I think it only goes so far. To me it’s more of a networking tool than a traffic tool. I try to escalate things to email which leads to site mentions and guest posts, which is where more traffic goes in.

I also love it because it’s sort of like a content exchange as well – I get to step in and write some additional content for someone in my comment and they may come back and write on mine as well. I’m not big on search engine traffic but every sentence is another set of keywords to be found for in Google right?

These days I’m trying to expand into other areas that will provide consistent traffic for years to come. Blog commenting, forum posting, YouTube, and my new podcast are some of the main areas I’m focusing on, and of course my ads as well. If you have a good system to capture new visitors and get them on your email list, you really don’t need a lot of traffic to consistently grow.

If there’s anything I can help you with heading into the future please let me know. Whatever decisions you make, I’m sure they’ll end up working out! You’ve never seemed like the type of person to give up easily.

Have a good one Joy!
– James

    Joy Healey - March 24, 2015

    Hi James

    It’s so kind of you – and other of my real online friends – to come on here and write such long and encouraging replies to my post.

    The blogging and commenting part of the business is the part I like the best, and I’d like to think that it’s the part I’ve made the biggest strides forward over the last 6 months or so.

    Given my offline business and family pressures of recent months I guess I shouldn’t be as hard on myself as I am. I’m still here and showing up most of the time!

    So…. having got my blog up to a reasonable (I hope) standard, and still adding content for Google to come back to as you quite rightly point out, it’s time to address what I KNOW are my biggest weaknesses. Because if I’m honest with myself, it’s THOSE that are really bugging me – not the blog.

    I’m working on my weaknesses in the background, but I’m finding them much harder than blogging and commenting, which come far more easily to me. It’s those areas where I have to find better strategies.

    Thanks for your kind words and your offer of help.

    I’m one very stubborn and persistent person. So if I were going to give up it would have been a couple of years ago. Changes and a little diversion to be made, yes, but that’s just learning from my mistakes and moving forward.

    I’ll no doubt be around for quite some time to come, tweaking and trialling to improve on the current challenges.

    Enjoy the rest of your week, and thanks! Joy

Fabrizio Van Marciano - March 24, 2015

Hi Joy, what a fantastic read, really enjoyed it.

For me, I love writing and creating content, it’s my favourite part of ‘blogging’. I only write once per week, but recently even this posting frequency has been proving too much for me.

I work on my blogging business during the evenings only, from about 7pm until 1 in the morning. When I’m not writing and publishing, I’m usually either promoting my latest post, commenting on other blogs, which I have to say is extremely time consuming but has been responsible for me connecting with many new peeps in my niche, or tweaking around with my landing pages, opt-in forms and homepage.

Like Jan I don’t pay too much attention to SEO or even link building, the link building thing I usually let that happen naturally if someone wants to mention me in their blog post. Videos and podcasts takes a lot of time I know, but it’s something I’m hoping, (sorry planning) to do a lot more of this year, which is one of the reasons as from April why I’m dropping my blog posting frequency to just 3 posts per month!

As for generating income from my blog, I’ve just recently launched my blog design services, it’s been successful so far but I’m spending a lot of time marketing and promoting this area as well. Asides this most of my income is currently created through affiliate marketing and doing paid reviews.

Thanks again Joy, enjoy the rest of your week, tweeted and shared on Google+ – Fabrizio

    Joy Healey - March 25, 2015

    Hi Fabrizio

    Thanks so much for sharing that you’re finding the same as I am. We seem to be at about the same stage, because I too am planning to do other income generating activities and just can’t fit them all into the week!

    I really enjoy blogging and commenting, but I reach the end of the week and find I’ve done nothing but handle the one post I wrote at the start of the week, which leave no time for other activities. Goodness knows how the people with huge communities manage!

    Let’s see how we get on with slightly reduced frequency of posts to allow for other activities!

    Thanks for your thoughts and for tweeting and sharing on G+.


Mi Muba - March 26, 2015

Hi Joy

Things are changing fast in blogosphere. Now the rule of give-and-take has taken its rational shape as it is in offline world.

It is wrong to expect a hug for hug and pat for pat in blogosphere. Relationship building has moved ahead of these mechanical numbers of one link for one comment and one link for one guest posting.

Now blogging has directly been connected with business branding and many people despite having such low traffic at their blogs are widely known as blogging authority just because of their qualitative performance.

Just a while ago it was also getting so common to give detailed comments without much thought just to show how engaging someone is. But now this trend is also declining on concrete reason of offering value instead of a jumble of sentences.

Thanks a lot for sharing this very thoughtful post that also derived a few wonderful comments to add value in this post.

    Joy Healey - March 26, 2015

    Hi Mi Muba

    I’m glad you’ve noticed this trend too, and it wasn’t just me imagining it!

    Based on the very interesting replies, and some private conversations I’ve had, I’m making some changes to what I do that I hope will help move me forward still but with a better use of my time.

    Thanks for confirming my suspicions.


Kimsea Sok - March 27, 2015

Being as blogger, is really easy. However, to be an authority blogger is really hard to that. I would with you. We have a lot of to do list wait for checked.

Actually, I am not writing blog post daily or weekly but I prefer monthly post. I know that is less updating of my blog post, but it make more easy to do other rather than just writing.

Always, leave new update blog post one time a month. Then I spent the remain time for promote my article through social media such as Facebook and Twitter, or sometime Google+ but not often.

I love to spend at 2 hours a day for reading other blog posts and comment on those article. I believe that is the best for promoting my blog and doing SEO the same time.

I am person who care about SEO, thus spend sometime to learn about Google update and build some backlink for my blog.

    Joy Healey - March 30, 2015

    Hello Kimsea,

    I was interested to read that you are being successful while just producing one blog post a month, and using the rest of your time to research and promote other posts.

    That’s encouraging, because – although I don’t think I’ll drop to just once a month, I am feeling that I should spend more time on other activities than on blogging – much as I enjoy it.

    Watch this space – and thanks for sharing you way of working.


      Kimsea Sok - March 30, 2015

      Joy, thanks for responding to my comment. Actually, I write once a month because I am a part-time blogger and I don’t have enough for writing and promoting my post.

      Therefore, I don’t try to publish more posts. However, if you could wrote more each week it would be great.

      But it’s important to make sure that you have much more time for blog marketing such as commenting and social media networking.

Craig - March 28, 2015

Great post joy – I just wrote a similar post about the same thing. There’s just not enough time in the day to do everything you need to do to have a successful blog. It’s an even bigger challenge when you are blogging part-time.

While you can write content until you’re blue in the face, it doesn’t do you much good if nobody can find that content. Which makes networking all the more important and should be one of the key aspects you are doing with your blog. Luckily in today’s Smart Phone world, you can do some of these things no matter where you happen to be – that’s a life saver for me.

I leverage fee time at lunch (if I have any), nights, and time when the little one is down for a nap (like now). I find I have to do things in chunks, as I just don’t have the luxury of sitting down for hours to focus on my blog.

Thanks for posting this Joy – have a great rest of your weekend.


    Joy Healey - March 30, 2015

    Hi Craig,

    Thanks for sharing your own experiences and tips. I’m lucky in that my main income generating activities are still from my own business, so at least I can choose my own times – and, like you, lunch is normally spent at the keyboard! Also, I’m lucky in that this means my daily commute is from the bedroom to my home-office, via the coffee pot.

    But we are so much luckier these days to have Smart phones and tablets that we can use to catch up on routine tasks while away for long weekends – like I have just been.

    It’s been reassuring to me to find that I’m not the only one starting to question the frequency of my posting, and decide to increase my focus elsewhere.

    Look forward to keeping in touch. Joy

Mark - March 29, 2015

Another fabulous post Joy!

And I can certainly appreciate you examining things from a business
standpoint and making a prudent decision.

Because like you so wisely pointed out; successful blogging involves a whole lot
more than merely writing and publishing posts!

And you’ve got to get really good at systematically and effectively promoting
your post too!

Like it or not!Learned that lesson the hard way!LOL!

I will definitely check out the post written by Enstine, as I always learn a thing or two, whenever I study his posts!

Thanks so much for sharing your thoughts!

And I’m quite certain you’ll decide on a path that’s truly best for you and your bottom line!

    Joy Healey - March 29, 2015

    Hi Mark

    Yes – it’s a hard lesson to learn, but an essential one.

    Just a matter of striking the right balance in time spent.

    Just writing the post, and reading other people’s experiences, has helped me clarify my thoughts and re-direct my plans into what I hope will ultimately be a more profitable use of time.

    Have a good week, Joy

Romjan Dhayan - April 26, 2015

Hi there,

I think this is the first visit in your blog. This post was off course good. Yes, It needs to promote blog when you come to make money with it. It’s huge blog to earn money by blogging. This post was good to make the most of your time blogging. Thanks for sharing your thoughts with us.

Rachit - May 28, 2015

Hi Joy,

“Blogging is not merely writing blog posts” , I Agree with this. A Successful blogger is much more than a writer. At times blogger has to be content promoter, marketer, and sometimes even a spammer 🙂 . Blogging is a serious business and has to done with care.

About do-follow and no-follow.
Google the self-claimed web police takes these links a bit serious. Earlier the spammers bombed websites such as wikipedia, Facebook etc to grow backlinks to their website. Even now wordpress blogs experience tons of spam. To stop this spam game, matt cuts brought the concept of do-follow and no follow.
The concept was that dofollow links count in the website’s success and are often called as juicy links by bloggers and websites. But the life in no follow links is black and white. It doesn’t count in your site’s success.
When you do-follow link to a website it counts, but a no-follow link doesn’t.

Additionally I would like to tell that Google is cautious with you giving do-follow links for profit. If you sell/buy do-follow links, google is likely to thrash you. I have rejected a lot of advertisers because they were asking for do-follow links.

Content Promotion
It is quite a difficult task, conserding that you only share it on social media profiles. You can share it on blogging communities like blogengage , blogadda etc.

Overall the article is damn good. Cheers, Rachit 🙂

    Joy Healey - May 29, 2015

    Hi Rachit

    Thanks for the warning about do-follow links. You’re right, it’s something bloggers need to be very careful of.


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