Top 100 Blogging Tips For Small Businesses

If you are a small business blogger, does the statistic in the image scare you? Credit

If it's shaken your confidence, you need these blogging tips for small business people.

We'll start with the two basic skills a blogger needs to escape that 81% trap.

  • Have a good level of writing skill
  • Able to compose / find interesting content or they will soon lose their readers

Everyone makes the occasional grammar and spelling mistake – no-one's perfect. But in the age of spell-checkers etc there's really no excuse for multiple errors. They reflect badly on the professionalism of the author.

That's not to say I don't read and enjoy some “less than word-perfect” blogs – but the personality of these bloggers must really shine out to make me forgive more than a minimum of errors.

Beyond these absolute basics are tips and tricks that professional writers use to “super-charge” their writing.

Blogging Tips for Writers

I found an excellent post from Liz McGee that shows how: “With just a few writing tricks you can create blog posts that are reader friendly, get attention, hold attention and are more focused.”

There are 8 tips in all – here is just one of them. I think you'll enjoy the rest too.

Everyone likes examples. They illustrate what you’re describing in a way people can relate to. For instance I wrote a post on how to create an article resource box.  In the post I gave lots of examples that readers could use for their own resource box.  Today it’s still one of my most accessed  blog posts. Credits:

Blogging Tips for Business

It's not just career “bloggers” who are blogging. Traditional businesses are turning to blogging too, as a way of building relationships with their clients and prospects.

A quick digression to explore why blogging has come to prominence – especially in the light of the above statistic about bloggers!

The traditional marketing playbook is broken. Almost everyone – 91 percent, to be precise – has unsubscribed from email lists. Two-out-of-three people (68 percent) who record TV content do so to skip advertisements and, according to DoubleClick, the average click-through rate on display ads is only 0.2 percent. Credits:

That refers to Motorola in 2012 – so neither a small business, nor a recent statistic. What about 18 months on? If a company the size of Motorola isn't finding a decent return on investment for their adverts, how much worse will it be for small businesses with much smaller marketing budgets?

So, when traditional marketing methods are failing to deliver, the smart business person looks for another way to attract and engage their clients.

Blogging Tips For Small Business

It's said that a prospect will need exposure to your marketing message at least seven times before they trust you enough to buy from you. But, instead of having seven low conversion adverts that appear briefly and then are gone, how much more pleasant to receive an interesting newsletter (or in our terms, blog post) into your in-box, with a subtle call to action / special offer embedded?

And remember that newsletter will stay online to attract customers for the rest of its life.

One successful “product” blogger is Tanya Burr. Tanya uses her sumptuous blog to attract millions of viewers with their opinions about beauty and cosmetics products.

The beauty, fashion and lifestyle blogger and vlogger trained in make-up and worked on beauty counters in department stores, but would record YouTube videos after work, using it as a creative outlet to play with all her products. Credits: Beauty bloggers reveal their secret tips to business success – The Guardian

Another top tip is to stay newsworthy, with posts use relevant and trending keywords.

Here's what the Business 2 Community blog has to say:

Stay on top of the news. If there is any news brewing in your industry, you want to comment on it. That way, when consumers take to the search engines to look for information about that development, your blog will be among the results.  Credits: 10 Tips for Blogging Success – Business 2 Community (blog)

Blogging Tips From Bloggers

In addition to those using blogging as a secondary aspect of their business – for example Bob the builder posting DIY tips – there are bloggers whose sole aim is to make an income from blogging.

To clarify – Tanya and Bob (above) were running their business first, then added on a blog as a marketing tool. Bloggers such as myself decided to earn an income online and chose blogging as their primary marketing tool.

Among this category of bloggers, my favorite tips are from:

Harleena at Aha!NOW: 5 Basic Steps To Create Your Own Blog

Carol Amato: 5 Tips To Improve Your Blog Visitor's Experience

Enstine Muki shows: How 15 Top Bloggers Make Money

Tim Bonner has a whole series of: Blogging Tips Shared

And a lady who always over-delivers: Adrienne Smith with 60 Blogging Tips

Did I Miss Your Best Blog Tips Post?

I'm bound to have missed out several great bloggers – so apologies in advance, and just know that when I next read your blog I'll be kicking myself and thinking – oh no, I missed out xxx.com.  So, do us ALL a favor, and if you have one, leave a comment linking to your own “best blog tips”.

Failing that, please comment and share which of these tips is the most important for a successful blog.

Do YOU Want To Make Money Blogging?

On first sight, this looks a bit of a negative post – but let's think positive.

With so many failing bloggers, given time, they're going to quit. Not this week, maybe not this year. But they will quit.

YOU, on the other hand, have persistence and the drive to learn to become a successful blogger.

Follow the tips above and rise above the 81% of bloggers who make less than $100.

Top 100 Blogging Tips For Small Businesses

So, did you count them and find exactly 100 tips?

Duh – you spotted my “fib”. Some of them are double-counts and there weren't exactly 100. Far more, thanks to Adrienne!

But you know what it's like….. I had  to have an eye-catching title 🙂

Joy Healey

I left it too late to plan for a financially secure retirement. Don't make my mistake. Start building an extra income with a part-time (or full-time) business online. Think you don't have time? Can't afford the start-up cost? Can't meet sales targets? Contact me for free advice (no obligation) on the best fit for your circumstances. Exciting retirement business opportunities here.

Carol Amato - September 8, 2014

Hi Joy,

I sure do appreciate the mention in this list of awesome entrepreneurs. Thank you so much, and I’m very glad you enjoyed the article.

Have a blessed evening. 🙂
– Carol

    Joy Healey - September 8, 2014

    Hi Carol,

    Well – thanks for writing the post in the first place so that I could share it. I have learned a lot from the lovely bloggers I’ve “met” online.

    Enjoy your week, Joy

Liz McGee - September 8, 2014

Hi Joy,

This is my first visit to your blog and I’m enjoying it immensely. I also want to thank you for linking to my article resource box. I feel honored. Thank you!

You’ve mentioned some awesome bloggers here Joy. Each and every one of them I’ve learned from, and as we all know, blogging is a work in progress. There are always new things to discover and apply to our blogs, our writing, our marketing, and these folks have a lot to baring to the table

If I had a ‘best’ tip to offer I think it would have to be keep your eye on your reader. Know who they are, what they truly want and then just ‘love’ them. Part of your success is your ability to connect with them and then to establish a good relationship with them.

The other tip I just want to squeeze in here is ‘focus’. Don’t lose it. It’s easy online with all the marketers and so called experts. There are lots of shiny objects to distract you. Don’t let it happen. Take your blog from start to profit and don’t let go until you do. All the other stuff is just distraction. If you need help pick two or three individuals that you trust to mentor you and just ignore all the other stuff.

Have a wonderful week Joy! 🙂


    Joy Healey - September 8, 2014

    Hi Liz

    Delighted to welcome you to my blog and thanks for your kind comments. I’m glad I’ve found your blog and sure I will enjoy more of your posts.

    Focus!! LOL. I feel like you know me already. That really is my big challenge. In fact a have started writing about it for another post. I find it very hard, and not just because of the bright shiny objects. Anyway, i won’t do my blog post in a comment.

    I’m on a coaching program with Neil Stafford in the UK and doing my best to stick to the straight and narrow.

    Thanks for coming by and sharing your experience – and thanks most of all for the use of some of your excellent tips post.

    Have a great week, Joy

Edward Thorpe - September 8, 2014

Hi Joy,

Thanks for another killer, and informative post.

My favorite blogging tip was knowing who your reader is and love them.

If you can’t nail that one, the rest are pointless, aren’t they?

    Joy Healey - September 9, 2014

    Hi Edward

    What I really like about YOUR blog is that you so exactly know your readers. Being, err in the target market, I can completely relate to what you write about.

    Glad you like the post, thanks. Joy

Mike Gardner - September 9, 2014

Some great resources here Joy, thanks for taking the time to curate and share,

    Joy Healey - September 9, 2014

    Thanks for visiting Mike. I kept coming across all these great posts and felt it was time well spent to gather them all together.

    Also, I was testing some curation software I had bought 🙂

    Have a stress-free week !


Sandy - September 9, 2014

Thanks for this very useful tips and resources. Very handy reference to follow. Thanks again Joy

To your Abundance,
Sandy 🙂

    Joy Healey - September 9, 2014

    Glad you liked them Sandy, although most of the credit goes to the great bloggers who write them in the first place.

    Enjoy your week,


Mats Rehn - September 9, 2014

Hello Joy.

I like your point of view of a blogger. In my case, I will have to work on the grammar, since I’m from Sweden. And/or stick out a bit extra, as you mention. Many good resources to read here,
so together with all the tips in the links, it becomes:
Top 100 Blogging Tips For Small Businesses 🙂

    Joy Healey - September 13, 2014

    Hi Mats

    Your English is a lot better than my (non-existent) Swedish, so you carry right on.

    I hope you got, and were happy with, your IPhone 6.

    Have a great weekend. Joy

Harleena Singh - September 9, 2014

Hi Joy,

Thank you so much for linking up one of my posts here, along with such lovely ones from the other bloggers one knows so well too 🙂

Yes, any tip one can gather from fellow bloggers has got something worth learning from because each one is an expert in his or her own field. I think this makes the blogosphere such a wonderful place to be in, isn’t it?

Thanks for sharing. Have a nice week ahead, while I enjoy my little break with my Dad as I’m visiting him to celebrate his 75th birthday tomorrow!

    Joy Healey - September 9, 2014

    Hi Harleena

    Well – thanks for the excellent post in the first place! It was good to see (obviously) a significant overlap – but also some new “angles” from different bloggers.

    A really happy birthday to your Dad and I hope you enjoy(ed) your time with him.


Joy Healey - September 9, 2014

Hi Mats

Glad you found it helpful.

For readability someone (I think it was Tim Bonner….) told me about http://www.hemingwayapp.com/. That may be helpful for you.

Hope you got that iPhone 6 🙂 Enjoy!

Have a good week, Joy

Swapnadip Chakraborty - September 10, 2014

Hello Joy,

I am now regular visitor of your Blog. Because I got lots of innovative article from you Blog. I really appreciate your efforts.

Well, I have been doing Blogging since three months and I must say Blogging is incredible. Here I have seen that you have used external link to link famous Blogger’s articles, which is really amazing. Not only it is a good way to build relationship with them, but we can also help many readers to know more about the topic.

Well Done Joy…..

All the best for your Blog and Do Have an wonderful week ahead.


    Joy Healey - September 10, 2014

    Hi Swapnadip

    Great to see you back again, and thanks for your kind words. I have had a huge amount of help from more experienced bloggers so I’m pleased that now my own experience has grown I can give a little back to others.

    Your blog is excellent, I wouldn’t have guessed you’d only been blogging three months. You have obviously worked hard and learned well too.

    Enjoy the rest of your week and thanks for visiting.


Adrienne - September 16, 2014

Oh wow Joy, thank you for including one of my posts in here. Imagine my surprise. I’m SO late in getting by here but it’s been crazy busy for me lately. I hate that I can’t get to everyone’s blogs that I want but I was bound and determined to get by here.

What a great roundup here and I like the way you shared this. I was thinking I was going to find a list post but this is really a better idea. Helping those other bloggers get some attention to their posts too.

I know I’ve read a few of these but not all. At least I know where to find what tips right!

Thank you again Joy and I hope your week is going well.


    Joy Healey - September 16, 2014

    Hi Adrienne

    So glad you made it here. I honestly don’t know how you manage to get round all the blogs you DO make it to. I don’t visit anywhere near as many as you do, not get anywhere near as many comments, yet I seem to be blog-hopping like a mad thing! But that’s good – shows it’s working 🙂

    Pleased you liked the way I did the post – all those bloggers deserved the credit, and especially you for such a log list!

    Thanks for making it over here and enjoy the rest of your week, Joy

Jackson Nwachukwu - September 17, 2014

Hello Joy,

This is really an incredible list you have made. I like the concept of your post. It shows that you are really out to give your readers nothing but value irrespective of where the articles are coming from.

Believe me what you have done here is really noted because you are not just writing but you are referring your esteemed readers to another resourceful blogs just like you which is already their home.

I am glad I came across this post.

Thanks for sharing this wonderful piece.


    Joy Healey - September 18, 2014

    Hi Jackson

    I’m glad you liked the compilation – and I was pleased to give credit to the other bloggers who had worked so hard to compile their own lists.

    Thanks for dropping by again. Joy

Dr. Diana - September 19, 2014

I will follow all your blogging tips you have told in your blog post. I want to promote my small business, So I think these tips will help me.

Dr. Diana

    Joy Healey - September 19, 2014

    Hi Dr Diana

    Glad you found them helpful. It’s quite a mission to follow them all, but hope you make it. Am sure you will.


Joy Healey - September 19, 2014

Hi Sofia

Glad you liked the post. Guest posting is something I may try in the future if I find the right guest. So far I have just featured other blog posts like I did this time.

Have a great weekend. Joy

Mark - September 24, 2014

Wow Joy!

Your stats are as awesome and extremely telling as they are downright scary!

Not to single out any one particular industry and or giant company within that particular industry!

But years ago, I remember reading that there is one particular industry where the (so called) average active participant, supposedly grosses a mere $80 dollars per month!

And for all the hysteria surrounding this particular so called (money making)opportunity! Those were some pretty bleak stats!Right?

Obviously, you can’t make any type of living off those bleak numbers! Correct?

But then your incredibly powerful numbers reveal some even more tragic truths about, the (all to) real financial reality, of the all too typical fly by night, here today and definitely gone tomorrow type of, wannabe blogger!

And as dismal and eye opening as those stats are! Thanks for sharing them just the same!

You just inspired a video and of course I’ll be sure and reference your site as the resource!

    Joy Healey - September 28, 2014

    Hi Mark

    Thanks for your comment – sorry you had to wait so long for my reply / approval. A family health scare got in the way.

    Anyway, I can guess the industry you are referring to LOL.

    I’ll look forward to seeing your video, and thanks in anticipation of the reference.


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